Coaching is a personalized training process that builds a bridge leading from what we are now to what we want to be.
It is a series of combined techniques that help us to develop self-awareness, bring us to the ‘here’ and ‘now’, and, from that position, clarify objectives and work to develop these, looking within for the answers.
Coaching is the art of working with people, helping them to achieve extraordinary results that can be applied to three basic areas.
The three basic areas of Coaching are commonly known as:
1. Life Coaching.
2. Executive Coaching.
3. Corporate Coaching.
The purpose of Life Coaching is to develop personal objectives. The coachee and his/her coach outline a plan of action that they will follow using the dynamics of coaching itself.
EXECUTIVE COACHING IS AN ART WITH THE MAIN OBJECTIVE OF HELPING THOSE IN MANAGERIAL POSITIONS TO QUICKLY AND EFFICIENTLY TRAIN THEMSELVES AND THOSE UNDER THEIR SUPERVISION.
The COACH helps managers to discover their strong points and organize a plan of action through which they will overcome possible obstacles in their leadership and improve their value to the organization.
Accompanied by a personal coach, managers become more efficient by modifying their directive style and correcting negative attitudes.
This allows them to prepare themselves to face the complexity of the business world with greater possibilities of success.
Corporate Coaching addresses objectives related to the business world in functional areas such as the following:
- Staff Management.
- Time Management.
- Managerial Agenda.
- Lack of motivation among staff.
- Goals: sales, advertising, marketing, communication…
- Specific projects.
- Internal or external company problems affecting its performance.